Who this covers
This policy covers four groups of people:
- Business customers: companies and people who sign up for a GBI account.
- End users: the customers of those businesses, when they talk to a GBI chatbot, voice agent, or text line. The business you contacted decides what happens to your data. We process it for them. To use your rights, use the form and choose that option, and we will pass your request to that business.
- People who contact us or fill in our forms: applicants, waitlist members, affiliates, and people who write to support.
- Businesses we reach out to: businesses we contact about our services, and anyone who uses a demo preview we built for a business.
For the first, third, and fourth groups, GBI decides why and how the data is used (we are the “controller”). For end users, the business is the controller and GBI is its “processor”.
What we collect
When you create an account or apply: name, email address, phone number, business name, industry, website, and what you tell us about your needs. Billing is handled by our payment processor. We never see your full card number.
In our customer and lead records: a profile for each person who becomes a lead or customer. It can hold their names, email addresses, and phone numbers (including old ones), company and job title, city and country, where they first came from, the IP addresses they connected from with the approximate place and device, notes our team wrote about conversations, and their payment history. Payment history holds the amount, date, card brand, last four digits, expiry, and billing name and address. We use these details to know who a person is across the years, to serve them well, and to measure what our marketing is worth.
Public information about business contacts: for leads and customers, our team can run a research tool that looks at public sources, such as the company’s own website and professional profiles, to fill in job title and company. Each fact is checked against what we already know about the person before it is added, and a person reviews anything uncertain. We do not collect information about people’s health, beliefs, family, or finances this way.
When AI features are live for a business: call recordings and transcripts, chat logs, text message threads, the contact details of people who reach out, and information submitted through forms. These belong to the business that uses the feature.
When we reach out or you use a demo: publicly available business details (name, address, phone, website, public review counts, and a business email published on the business’s own site or listings), what you type into a demo chat, the audio and transcript of a demo voice call (which may be recorded), and whether a demo or email was opened or answered.
Collected automatically: usage data, log data (IP address, browser type, pages visited), and error and performance data. In the signed-in app, a small sample of sessions are recorded for error diagnosis with all text hidden.
Why we use it, and our legal reason
| What we do | Why | Legal basis (EU and UK) |
|---|---|---|
| Run your account, billing, and the platform | To provide what you signed up for | Contract |
| Keep a record of leads and customers, and our conversations with them | To serve people well and not repeat ourselves | Our legitimate interest in running our business |
| Store IP addresses and approximate location | To tell one person from another across years, spot fraud, and measure marketing | Our legitimate interest, balanced against your rights. You can object. |
| Research public information about business contacts | To keep records accurate and useful | Our legitimate interest. You can object. |
| Contact businesses about our services | To find customers. Every email has an unsubscribe link | Our legitimate interest, and consent where the law requires it |
| Call recording and AI conversations | To provide the service and improve it. People are told they are talking to an AI, and told when a call may be recorded | Contract, legitimate interest, and consent where required |
| Security, fraud prevention, and legal claims | To protect the platform and people | Legitimate interest and legal obligation |
| Tax, accounting, and responding to legal requests | To follow the law | Legal obligation |
We do not use your data for advertising. We do not sell personal data, and we do not share it for cross-context behavioral advertising. We do not make decisions that have legal or similarly significant effects on a person using only automated means.
Sending data to other countries
We are in the United States and our providers process data in the United States and other countries. If you are in the EU, UK, or Switzerland, we rely on approved safeguards for these transfers, such as standard contractual clauses, where the law requires them. You can ask us for a copy of the safeguards.
How long we keep it
We keep personal data only as long as we need it for the reasons above, and then remove it.
| What | How long |
|---|---|
| IP addresses linked to a contact | 24 months after they were last seen |
| Research results that were rejected or not confirmed | 12 months |
| Records of research runs | 24 months |
| Logs of who viewed a contact | 24 months |
| History of changes to a contact | 36 months |
| Leads who never became customers and have been inactive | 36 months of no activity, then erased |
| Billing name, address and card details on payments | 7 years, then removed. The amount and date stay for tax records. |
| Privacy requests and our replies | 3 years after they are closed |
| Website visits and link clicks from people we could not identify (which page and campaign they came from) | 14 months, then erased |
- When you close your account: your business data and customer records, call recordings, files, and the copies held by our voice provider are deleted within 30 days. Your sign-in identity is deleted at the same time.
- Billing and tax records are kept for 7 years because tax law requires it. After that, the name, address, and card details are removed.
- Demo previews and outreach records are kept while they are useful. A business can ask us to take down its demo, and anyone can ask us to delete their demo conversations, at any time.
- Your request to delete or stop contact: we keep a scrambled one-way code of your email or phone number so that we never contact you again. We do not keep the email or number itself.
- Backups: deleted data leaves our backups as older backups are replaced on their normal schedule.
Your rights, and how to use them
Everyone can ask us to show them what we hold, correct it, delete it, give it to them in a file they can reuse, or stop contacting them. It is free. Use the form: our privacy request page. You can also write to hello@goldenbeaconconsulting.com.
If you are in the EU, UK, or Switzerland you also have the right to limit how we use your data, to object to our use of it based on our legitimate interest, to withdraw consent at any time, and to complain to your data protection authority.
If you live in California or another US state with a privacy law you have the right to know what we collect and how we use it, to get a copy, to delete your data, to correct it, to opt out of the sale or sharing of your data (we do neither), and to not be treated worse for using your rights. We do not use or disclose sensitive personal information for anything other than providing the service.
How it works. We first ask you to confirm the request from the email address you gave, so nobody can make a request in your name. We then reply within 30 days. If a request is complex we may take up to 60 more days (EU and UK) or 45 more days (US states), and we will tell you why. If we cannot do what you ask, we tell you the reason. If you disagree, you can appeal: reply with the word APPEAL and someone who was not involved will review it. You may also contact your state attorney general or your data protection authority.
Someone acting for you. An authorized agent can make a request for you. We will ask for proof that they are authorized.
Some things we must keep. If the law requires a record, for example a payment for tax purposes, we keep the record without your name and details, and we tell you what we kept and why.
We do not track you across other websites. Because we do not sell or share personal data, there is nothing for a “Do Not Sell or Share” setting or a Global Privacy Control signal to switch off.
California notice at collection
In the last 12 months we collected these categories of personal information, for the purposes described above, and we did not sell or share any of them:
| Category | Examples |
|---|---|
| Identifiers | Name, email, phone, IP address, account ids |
| Commercial information | Payments, plans, and what a customer bought |
| Financial information | Card brand, last four digits, expiry, billing name and address (card numbers are held by the processor) |
| Internet activity | Pages visited, forms submitted, whether an email or demo was opened |
| Approximate location | City and country from an IP address |
| Audio and similar | Call recordings and transcripts, where a call is recorded |
| Professional information | Company and job title |
| Inferences | A lead score or interest level used to prioritize follow-up |
AI and recorded calls
When an AI assistant answers a call or chat, it tells you it is an AI. When a call may be recorded, it tells you at the start. If you do not want to be recorded, you can end the call. AI answers can be wrong, so please do not rely on them for medical, legal, or financial decisions.
Children
GBI is a business tool for adults. We do not knowingly collect personal information from anyone under 18. If we learn that we have, we delete it promptly.
Security and breaches
We use reasonable technical and organizational measures to protect your data. Our Security page describes them. If a breach puts your data at risk, we will tell you and the authorities within the time the law requires, and we will tell the businesses we serve without delay.
Changes
If we make material changes to this policy, we will tell you by email and update the date at the top. Continued use of GBI after the effective date means you accept the updated policy.
Contact us
Questions about this policy or how we handle your data:
Golden Beacon IntelligenceGolden Beacon Consulting
8901 Tehama Ridge Pkwy Ste 127 #681, Fort Worth, TX 76177
hello@goldenbeaconconsulting.com
Note: This privacy policy is a good-faith description of how GBI operates. It is recommended that you have this reviewed by a licensed attorney, particularly if you serve customers in California (CCPA) or the European Union (GDPR).